Search marketing implications related to nofollow links

Tags can indirectly influence your rankings by making your content easier and more enjoyable for visitors to read, and by providing keywordrich context about your content for the search engines. For example, Ahrefs tells me that keyword difficulty (KD) is 77 for a keyword link building, which is quite a …

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Get rid of text links for good

The search field of practice introduces analytical thinking with creativity and a dash of data. Keyword proximity refers to how close the keywords that make up your keyphrase are to each other. The term "viral" derives from the image of a person being "infected" with the marketing message and then …

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Why most people will never be great at metrics

By having links to your site on other sites of high authority, it builds trust and also helps the algorithm associate your site with both your keywords and reliability. Rankings are currently in turmoil, with the Mozcast's weather warning reading both 'foggy and stormy'. For example Google recently decided to …

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